Pt. 2 Managing Media: Telling Your Business Story, Susan Down, Local News Eye

This is the second of a two part series about Managing Media for Business. Click here for information on the first session on Oct. 26/17

Part 2: Managing Media: Telling Your Business Story, Nov. 2 
Using real examples and practice sessions, you will learn to:

• Prepare for an interview for print or broadcast media

• Follow up after the feature

• Deal with media errors

• Maintain your media contacts

Presented by:
Susan Down runs an online news website for the Cowichan Valley called Local News Eye. A newspaper veteran, she was a popular feature writer and columnist at the Times Colonist before working as managing director of dailies for Newspapers Canada. She has been a regular contributor to the National Post and the Toronto Star. She also handled media relations for Royal Roads University.