An Introduction to Google Analytics

You may be asking “What is Google Ana-what?”
Google Analytics is a service offered by Google that generates detailed statistics about a website’s traffic and traffic sources, and measures conversions and sales. It is the most widely used website statistics service.

Why should you care?
Your website hides a wealth of untapped potential, waiting for you to reach in and grab the secret to more sales. Use the power and insight of Google Analytics to learn about your website visitors: what they want, who they are, and how they behave.

Learn the basics of Google Analytics from our Google-certified specialist and become familiar with how to make sense of all this for business-building information.